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Investing is risky. You might not know what you'll earn, it could be hard to sell, you might own less, unexpected things can happen, and you could lose all your money.
GoApe
GoApe is an AI-driven delivery platform that provides eco friendly sustainable solutions to the F&B world by using electric bikes, resulting in cost-effective alternatives and reduction of CO2 emission.
GoApe is an AI-driven delivery platform that provides eco friendly sustainable solutions to the F&B world by using electric bikes, resulting in cost-effective alternatives and reduction of CO2 emission.
MIN INVESTMENT
RM 2,909
MIN TARGET
RM 450,000
MAX TARGET
RM 3,000,000
SHARE TYPE
Ordinary Shares
TENURE
3 years
SHARE PRICE
RM 181.82
VALUATION
RM 20,000,000
In our multi-cultural Malaysia, our Food & Beverage sector brings in annual growth of 7.6%. In view of this booming F&B sector, there comes the opportunity for online delivery. Changes in city consumers lifestyle that focuses on convenience has led to this rapid growth of online delivery market.
Major online delivery platforms such as Food Panda and Grab dominate the online delivery market. Other players such as Dah Makan, Deliver Eat and others joins the market contributing to the revenue of USD$91 million in 2018 with 3.1 million users.
Our study has shown that the issues discovered in the F&B industry can be divided into two categories: the conventional restaurants and online delivery platform. In the conventional restaurant, food pricing depends heavily on the pricing for raw ingredients. The exploitation in the farmers market leads to increment on raw materials and this is not beneficial to the farmers, thus affecting restaurants operation in terms of costing and consumers at large as they now have to pay more to get their food.
In the realm of delivery platform, the first thing that came to mind is customer satisfaction. Many F&B outlet and online delivery platform losses customers due to long queue and waiting time. Dissatisfactions and disappointment are two major factors leading to the failure of an online delivery platform. Secondary issue that affects online delivery platform is reasonable pricing. The exorbitant pricing of food displayed on the platform deters customers from placing order.
Below charts all major challenges faced in both the F&B industry and online delivery platform.
According to a report on Malaysia Online Food Delivery Market, ease of use and on-time delivery are the most important criteria in online delivery platforms achieving consumer satisfaction. The food delivery service is always late and unreliable. In the graph below, you will find the current comments on food delivery platform from customers.
Sourced from:
1. http://www.rojakdaily.com/lifestyle/article/3846/we-try-to-find-out-why-the-food-delivery-service-in-malaysia-is-so-horrible
2. https://www.ecinsider.my/2018/02/food-delivery-companies-malaysia.html
As shown above, Malaysians are dissatisfied with the online delivery service providers as they could not keep up with the orders and their systems are flawed.
There are more F&B establishments today compared to 10 years ago. The growth rate is between 7-10%[5]. On Malaysian government website, there is a total of 167,490 establishments operated in F&B services in 2017 as compared to 130,570 establishments in 2010[6]. By taking 5.1% growth rate as a base for calculation, there should be around 180,000 establishments in the F&B industry to date. So, why aren’t these outlets start online delivery services? They all face the same problem as follows:
In GoApe, back-end data analytics and artificial intelligence (AI) capabilities created by GoApe teams aims to develop meaningful insights from the customers' data to better reach out to existing and new customers, as well improving operational effectiveness and efficiency that is estimated to cut OPEX by at least 20% as compared to conventional delivery platforms.
Food delivery market size in Malaysia is one of the fastest growing sectors in the market with it growing to annual revenue of USD$956 million by year 2020. In addition to that, a study done by Chua, Adeline & Harn, Phaik & Khatibi, Ali & Ismail, Hishamuddin, the main reason why people shop online is due to convenience and time saving at 78 percent, while pricing and selection falls into second spot at 51 percent and 43 percent respectively for the reason of shopping online .
A more conservative calculation from Statista’s online delivery report revealed that the revenue for the existing online delivery market in Malaysia for 2018 has hit USD$91 million with 3.1 million users with annual growth of 39.6 percent . By taking this growth, in less than 5 years, the revenue is expected to grow to USD$254 million by year 2023.
From the statistics provided by the Malaysian government, last year, there are a total of 15.3 million online shoppers in Malaysia. Malaysian government is committed to promote e-commerce and GoApe platform is right on dot with the government’s initiative.
In 2018, the online delivery services hits 3.1 million users. By taking the number of online shoppers in Malaysia, of which is 16.53 million, there is still plenty of room for online delivery services to grow with 10.33 millions of online users untapped. This is a huge market segment that has a lot of potential to grow.
Funds will be used for online and offline marketing, technology upgrade and maintenance, research and development, phase 2 expansion and operations.
Co-Founder & CEO
Co-Founder & CMO
Merchant Liaison Director
App Development Director
Ordinary Shares
The Issuer intends to raise up to RM 3,000,000 in this fundraising exercise.
RM 450,000
RM 3,000,000
RM 181.82 per share
2,475 shares
16,500 shares
RM 2,909
Retail, Angel, Sophisticated, and/or Institutional Investors, subject to the applicable investment limits prescribed under the Securities Commission’s Guidelines on Recognised Markets.
14 working days after the end of the Fundraising Period.
An Investment Agreement to subscribe ordinary shares and subject to review if required or necessary, the procedure may be amended by the Issuer and the ECF Platform.
The information, calculations and remarks expressed on this term sheet or on any other part of the platform are based on information provided, disclosed and presented by Gowlat Delivery Sdn Bhd to Ata Plus Sdn Bhd, either in part or in whole. Ata Plus disclaims responsibility for the accuracy, completeness and/or validity of these information, and hence will not be held liable for any inaccurate, inappropriate or incomplete information presented on this term sheet or on any other part of the platform subject to the following :
The financial information listed on the deal page is provided by the Issuer; which includes the financial forecasts and projections, the capitalisation table, the term sheet, and management accounts.
The financial forecasts and projections have been prepared by the issuer based on assumptions that have not been reviewed and certified by an independent certified accountant for its reasonableness.
THE ISSUER agrees that; all information concerning the product, business and the assets of THE ISSUER that have been furnished to Ata Plus Sdn Bhd for the purpose of the equity crowdfunding campaign is true, complete, and accurate in all material respects and is not misleading or deceptive whether by inclusion or omission.
Should the Investor require more information, they can do so by contacting Gowlat Delivery Sdn Bhd directly at info@goape.my.
(i) No shares will be alotted or issued based on this document after six months from the closing of the offer period
(ii) This issue, offer or invitation for the offering is a proposal not requiring authorisation of the Securities Commission under section 212(8) of the CMSA 2007
(iii) This document has not been reviewed by the Securities Commission Malaysia. The Securities Commission does not recommend nor assumes responsibility for any information including any statement, opinion or report disclosed in relation to this fund raising exercise and makes no representation as to its accuracy or completeness. The Securities Commission expressly disclaims any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the information disclosed.
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RM 2,909
of RM 450,000
Min Target
RM 450,000
Max Target
RM 3,000,000
Investing in equity crowdfunding involves certain risks that include uncertainty of returns, lack of liquidity, dilution, material events and lack of control. Investments should be done as part of a diversified portfolio. ATA PLUS offers investment opportunities to investors who understands these risks in making their own investment decisions.
PLEASE READ THE FULL RISK WARNING BEFORE DECIDING TO INVEST.
This page is approved as a financial promotion by ATA PLUS Sdn. Bhd., which is authorized and regulated by the Security Commission of Malaysia. Deals that are up for investment are only offered to members of ata-plus.com on the basis of information provided by the companies concerned. ATA PLUS takes no responsibility for this information or for any recommendations or opinions made by the companies. For further information on this, please read our Term of Use.
RM 2,909
of RM 450,000
Min Target
RM 450,000
Max Target
RM 3,000,000
Min Investment
RM 2,909