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Investing is risky. You might not know what you'll earn, it could be hard to sell, you might own less, unexpected things can happen, and you could lose all your money.
Bae Hanna Skinlab
Bae Hanna started as a company that develops and distributes beauty, lifestyle, and healthcare brands and products. Today, it is a well-known brand available in all major online and offline outlets nationwide. Our mission is to become the most well-known lifestyle brand in Asia for all products that improve people's quality of life. With our impressive design and affordable range of products, Bae Hanna has been effectively marketed in the Asia Pacific thanks to customer satisfaction and brand confidence.
Bae Hanna started as a company that develops and distributes beauty, lifestyle, and healthcare brands and products. Today, it is a well-known brand available in all major online and offline outlets nationwide. Our mission is to become the most well-known lifestyle brand in Asia for all products that improve people's quality of life. With our impressive design and affordable range of products, Bae Hanna has been effectively marketed in the Asia Pacific thanks to customer satisfaction and brand confidence.
MIN INVESTMENT
RM 900
MIN TARGET
RM 250,000
MAX TARGET
RM 5,000,000
DIVIDEND
15% p.a.
SHARE TYPE
Redeemable Convertible Preference Shares
TENURE
3 years
SHARE PRICE
RM 90
Bae Hanna is a lifestyle, health, and beauty brand that offers a range of products for women who value quality, safety, and individuality. Founded by Ann Mode, a business consultant and cosmetics expert, Bae Hanna uses world-class ingredients and technologies from Europe and Asia to create skincare solutions, fragrances, and self-sanitizing face masks. Bae Hanna aims to empower women to feel confident and beautiful in their own skin and appearances, with products that are cruelty-free, affordable, and impressive at all times.
We have supplied and distributed our products to retailers across Malaysia as our main income stream. However, our business expansion and growth are restricted due to:
Our current products range from skin and body care for adults and babies to high efficacy health supplements and high quality hijabwear and prayerwear infused with World Class Antimicrobial Nanotechnology for odour-free antibacterial comfort.
We are in the works of developing, expanding and rolling out new product ranges and offerings, such as DUPE Parfum, and we are introducing our new women’s empowerment & agent affiliate program called WINGS as our second generating income stream.
Compared to other local and international brands, Bae Hanna offers a broader range of products in healthcare, skincare, and fragrances that are tailored to local consumer requirements and needs and based on our own markets.
As a product developer as our main core of expertise, we are able to roll out new and fresh exciting products for the markets that follow the latest trends and rave.
The revenue model is based on selling Beauty, Healthcare & Lifestyle products such as Fragrances, Skincare and Facemasks.
Pharmacies, Corporate Clients & Retailers
WINGS
The era of the pandemic and sustainability posed as a challenge. However, we have achieved great results and achieved greater corporate value through our diversified portfolio, with a focus on solutions and disciplined financial management. From zero in 2017 to RM 2.6 million in 2020, RM 7.6 million in 2021 and still growing. Sustainable healthcare during a pandemic and its impact on communities with greater access to healthcare Current Devices.
The amount we need to raise is RM5,000,000
Founder and Managing Director
Nur Zawiyah Yusak, better known as Ann, age 37, has 15 years of experience as a business consultant to many prominent brands in Malaysia specializing in cosmetics and healthcare. Inspired by her daughter who has sensitive skin and by her own experience of the challenges of trying to find suitable skin care products. She decided to create her own products that are safe and reliable. She ventured into healthcare and beauty products using the latest and most remarkable technology so she could provide reliable, efficient, and suitable skin care products for all skin types, especially people with sensitive skin. Ann founded Bae Hanna Skinlab Sdn Bhd in July 2020 to pursue her passion for lifestyle healthcare products, creating the highest quality products thoughtfully made to be safe, effective, cruelty-free and natural using only best-in-class botanical ingredients.
Experience:
2020 – Present
2020 – Present
2022 – Present
2017 – Present
2017 – Present
Education:
Present
2019 - Present
Chief Executive Officer
He has consulted more than 20 local brands in Malaysia, excluding 2 international brands in branding, product development and market assessment. Develops his own 3 brands and two have entered local chain pharmacies. He is one of the major players in revolutionizing local products to move forward with all pharmaceutical grade products for many local brands.
A advancant to produce the best product technologies in Malaysia. Shah single handedly penetrated multiple bluechip companies for his corporate deals and supply. This includes Prifzer, TikTok, Berjaya Group of companies. Sunway Group of Companies, IOI Group Of Companies, SP Setia Group of Companies, LVMH Asia, Guardian Asia Pacific and many many more.,
Experience:
2020 – Present
2020 – Present
2022 – Present
2017 – Present
2017 – Present
Education:
2000-2002
Redeemable Convertible Preference Shares
The Issuer intends to raise up to RM 5,000,000 in this fundraising exercise.
RM 250,000
RM 5,000,000
RM 90 per share
2,778 shares
55,555 shares
RM 900
Retail, Angel, Sophisticated, and/or Institutional Investors, subject to the applicable investment limits prescribed under the Securities Commission’s Guidelines on Recognised Markets.
Closing Period 14 working days after the end of the Fundraising Period.
An Investment Agreement (with an Annexed Partnership Agreement) for the subscription of the Shares and subject to review and / or amendment if required or deemed necessary by the Issuer and the ECF Platform.
The information, calculations and remarks expressed on this term sheet or on any other part of the platform are based on information provided, disclosed and presented by the Issuer, BAE HANNA SKINLAB Sdn Bhd to Ata Plus Sdn Bhd, either in part or in whole. Ata Plus disclaims responsibility for the accuracy, completeness and/or validity of these information, and hence will not be held liable for any inaccurate, inappropriate or incomplete information presented on this term sheet or on any other part of the platform subject to the following :
The financial information listed on the deal page is provided by the Issuer; which includes the financial forecasts and projections, the capitalisation table, the term sheet, and management accounts.
The financial forecasts and projections have been prepared by the Issuer based on assumptions that have not been reviewed and certified by an independent certified accountant for its reasonableness.
THE ISSUER agrees that; all information concerning the product, business and the assets of THE ISSUER that have been furnished to Ata Plus Sdn Bhd for the purpose of the equity crowdfunding campaign is true, complete, and accurate in all material respects and is not misleading or deceptive whether by inclusion or omission.
Should the Investor require more information, they can do so by contacting BAE HANNA SKINLAB Sdn Bhd directly at SHAH@BAEHANNA.COM.
(i) No shares will be alotted or issued based on this document after six months from the closing of the offer period
(ii) This issue, offer or invitation for the offering is a proposal not requiring authorisation of the Securities Commission under section 212(8) of the CMSA 2007
(iii) This document has not been reviewed by the Securities Commission Malaysia. The Securities Commission does not recommend nor assumes responsibility for any information including any statement, opinion or report disclosed in relation to this fund raising exercise and makes no representation as to its accuracy or completeness. The Securities Commission expressly disclaims any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the information disclosed.
TERM OF OFFER
Maturity Date
The tenure of the Shares is 3 years (“Maturity Date”) from the date the Shares are allotted to the holders.
Dividend for All Investors: Total of 15% per annum (6% + 6% +3%)
1% per month on the 6th month paid out cycle. Upon completion of the 1-year cycle, another 3% will be credited in)
Convertible
Discount 20%. The option is given by the issuer to the shareholder to convert after three years from the date of issuance (“issue date”) at a maximum of 15.00% ordinary share of the company.
RM 9,000
of RM 250,000
Min Target
RM 250,000
Max Target
RM 5,000,000
Investing in equity crowdfunding involves certain risks that include uncertainty of returns, lack of liquidity, dilution, material events and lack of control. Investments should be done as part of a diversified portfolio. ATA PLUS offers investment opportunities to investors who understands these risks in making their own investment decisions.
PLEASE READ THE FULL RISK WARNING BEFORE DECIDING TO INVEST.
This page is approved as a financial promotion by ATA PLUS Sdn. Bhd., which is authorized and regulated by the Security Commission of Malaysia. Deals that are up for investment are only offered to members of ata-plus.com on the basis of information provided by the companies concerned. ATA PLUS takes no responsibility for this information or for any recommendations or opinions made by the companies. For further information on this, please read our Term of Use.
RM 9,000
of RM 250,000
Min Target
RM 250,000
Max Target
RM 5,000,000
Min Investment
RM 900