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Premium Bereavement Care
Premium Bereavement Care Sdn Bhd (PBC) is your trusted partner in comprehensive after-life planning. Our mission is to provide a seamless and compassionate experience for individuals and families looking to secure their legacies and protect their loved ones. We are a one-stop bereavement care service, focused on tailored solutions to your unique preferences and circumstances. We collaborate with trusted partners to ensure that all your needs are met under one roof.

Premium Bereavement Care Sdn Bhd (PBC) is your trusted partner in comprehensive after-life planning. Our mission is to provide a seamless and compassionate experience for individuals and families looking to secure their legacies and protect their loved ones. We are a one-stop bereavement care service, focused on tailored solutions to your unique preferences and circumstances. We collaborate with trusted partners to ensure that all your needs are met under one roof.

MIN INVESTMENT
RM 2,500
MIN TARGET
RM 150,000
MAX TARGET
RM 1,000,000
DIVIDEND
5% to 12% p.a.
SHARE TYPE
Redeemable Convertible Preference Shares
TENURE
4 years
SHARE PRICE
RM 10

The death care industry in Malaysia has been facing several challenges.

Addressing these problems through accessible, transparent and affordable afterlife planning solutions can greatly benefit Malaysians, ensuring that they can make informed and stress-free decisions when planning for the future.

PBC helps clients plan for the future by solving issues like high costs and confusing information. We do this with professionalism and trust, so clients can plan for what happens after life with confidence and peace of mind. We offer comprehensive solutions to address the common problems faced by Malaysians in afterlife planning:

PBC stands out from others in the field of afterlife planning in several key ways:

In summary, PBC's unique combination of a one-stop solution, trusted partnerships, affordability, information accessibility, and simplified processes sets it apart from other afterlife planning providers, making it a preferred choice for individuals and families seeking comprehensive end-of-life planning services.



PBC's diverse revenue model ensures financial stability, a sustainable and profitable operation and growth opportunities. By offering a range of services and collaborating with trusted partners, the company can provide clients with a comprehensive and accessible one-stop solution while maintaining a sustainable and profitable operation. The proportion of the revenue model is as follows:

As Malaysians increasingly recognize the importance of afterlife planning and seek accessible, affordable, and comprehensive solutions, PBC is well-positioned to meet these evolving needs and expand its presence in the market. By providing a holistic and tailored approach, PBC can continue to capture a significant share of the growing market. In Malaysia, the funeral services market size is expected to reach RM1.2 billion by 2025, growing at a CAGR of 8.4% from 2020 to 2025.


Five growth strategies for Premium Bereavement Care (PBC):


Partners and vendors in helping PBC achieve its objective as a one-stop solution for afterlife planning is crucial.

Fund Utilization Timeline: The fund will be used for the next 12 months.

Chief Executive Officer & Director
Pang Fei Lek, age 33, is the CEO of Premium Bereavement Care Sdn Bhd and is responsible for setting the overall business direction, securing funding and support, and overseeing the execution and training of the funeral processing team. As CEO, he plays a crucial role in developing and implementing the company's strategic plans, managing its financial resources, and ensuring that Premium Care delivers high-quality services to its customers. Additionally, he oversees the company's franchise program and ensures that all franchisees are well-trained and able to meet the company's standards for service excellence. Overall, Mr. Pang's leadership and vision have been instrumental in helping Premium Care become a leading provider of end-to-end funeral services and bereavement support in Malaysia.
Experience:
March 2023 - Present
January 2006 - Present
Education:

Chief Strategy Officer
Chung Han Bon, age 44, is the Chief Strategy Officer of Premium Bereavement Care Sdn Bhd. His role involves overseeing the overall business strategy, financial projections, business model strategy, market analysis, and marketing strategies. He works closely with the CEO and other executives to ensure that the company is well-positioned for growth and success in the marketplace. His responsibilities also include identifying new business opportunities, analyzing market trends, and developing plans to drive revenue and profitability
Experience:
2022 - Present
2020 - 2022
2018 - 2022
2015 - 2018
2013 - 2015
Education:

Marketing Officer
Po Siew Ling, age 31, is the Marketing Officer at Premium Bereavement Care Sdn Bhd. Her role includes executing ideas and plans, preparing relevant documents for strategists, handling marketing and company branding materials, and overseeing the day-to-day operations of the business. She is responsible for ensuring that the company's operations are running smoothly and that marketing strategies are being implemented effectively to achieve business goals.
Experience:
October 2022 - Present
February 2022 - November 2022
July 2020 - January 2022
November 2018 - March 2020
April 2018 - October 2018
Education:
Redeemable Convertible Preference Shares
The Issuer intends to raise up to RM 1,000,000 in this fundraising exercise.
RM 150,000
RM 1,000,000
RM 10 per share
15,000 shares
100,000 shares
RM 2,500
Retail, Angel, Sophisticated, and/or Institutional Investors, subject to the applicable investment limits prescribed under the Securities Commission’s Guidelines on Recognised Markets.
Closing Period 14 working days after the end of the Fundraising Period.
An Investment Agreement (with an Annexed Partnership Agreement) for the subscription of the Shares and subject to review and/or amendment if required or deemed necessary by the Issuer and the ECF Platform.
The information, calculations, and remarks expressed on this term sheet or on any other part of the platform are based on information provided, disclosed, and presented by the Issuer, Premium Bereavement Care Sdn Bhd to Ata Plus Sdn Bhd, either in part or in whole. Ata Plus disclaims responsibility for the accuracy, completeness, and/or validity of this information, and hence will not be held liable for any inaccurate, inappropriate, or incomplete information presented on this term sheet or on any other part of the platform subject to the following:
The Issuer provides the financial information listed on the deal page; which includes the financial forecasts and projections, the capitalization table, the term sheet, and management accounts.
The Issuer has prepared the financial forecasts and projections based on assumptions that have not been reviewed and certified by an independent certified accountant for reasonableness.
THE ISSUER agrees that; all information concerning the product, business, and assets of THE ISSUER that have been furnished to Ata Plus Sdn Bhd for the purpose of the equity crowdfunding campaign is true, complete, and accurate in all material respects and is not misleading or deceptive whether by inclusion or omission.
Should the Investor require more information, they can do so by contacting Premium Bereavement Care Sdn Bhd directly at support@premiumlifeplanning.com.
(i) No shares will be alotted or issued based on this document after six months from the closing of the offer period
(ii) This issue, offer or invitation for the offering is a proposal not requiring authorisation of the Securities Commission under section 212(8) of the CMSA 2007
(iii) This document has not been reviewed by the Securities Commission Malaysia. The Securities Commission does not recommend nor assumes responsibility for any information including any statement, opinion or report disclosed in relation to this fund raising exercise and makes no representation as to its accuracy or completeness. The Securities Commission expressly disclaims any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the information disclosed.
Investment packages are as follows:

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RM 35,000
of RM 150,000
Min Target
RM 150,000
Max Target
RM 1,000,000
Investing in equity crowdfunding involves certain risks that include uncertainty of returns, lack of liquidity, dilution, material events and lack of control. Investments should be done as part of a diversified portfolio. ATA PLUS offers investment opportunities to investors who understands these risks in making their own investment decisions.
PLEASE READ THE FULL RISK WARNING BEFORE DECIDING TO INVEST.
This page is approved as a financial promotion by ATA PLUS Sdn. Bhd., which is authorized and regulated by the Security Commission of Malaysia. Deals that are up for investment are only offered to members of ata-plus.com on the basis of information provided by the companies concerned. ATA PLUS takes no responsibility for this information or for any recommendations or opinions made by the companies. For further information on this, please read our Term of Use.
RM 35,000
of RM 150,000
Min Target
RM 150,000
Max Target
RM 1,000,000
Min Investment
RM 2,500