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Visionspa Optikshop
Visionspa Optikshop, based in Kuala Lumpur, is an optical business specialising in personalised eye care and prescription eyewear. Leveraging Rodenstock AI and biometric technology, Visionspa Optikshop delivers world-class optometry services with tailored lens prescriptions for both spectacles and contact lenses. With a strong reputation, repeat customers, and consistent global demand, the company combines advanced innovation with professional expertise to provide exceptional vision solutions.
Visionspa Optikshop, based in Kuala Lumpur, is an optical business specialising in personalised eye care and prescription eyewear. Leveraging Rodenstock AI and biometric technology, Visionspa Optikshop delivers world-class optometry services with tailored lens prescriptions for both spectacles and contact lenses. With a strong reputation, repeat customers, and consistent global demand, the company combines advanced innovation with professional expertise to provide exceptional vision solutions.
Business Information
Registered Name
VISIONSPA OPTIKSHOP SDN. BHD.
Registration No.
202501060267(1661673-W)
Business Address
UG9, VERTICAL BUSINESS PODIUM, THE VERTICAL, NO.8, JALAN KERINCHI, BANGSAR SOUTH, 58200 KUALA LUMPUR, WILAYAH PERSEKUTUAN KUALA LUMPUR
Find Us Online
MIN INVESTMENT
RM 10,000
MIN TARGET
RM 100,000
MAX TARGET
RM 500,000
DIVIDEND
20% to 30% Revenue Sharing
SHARE TYPE
Redeemable Preference Share
TENURE
3 years
SHARE PRICE
RM 1
Visionspa Optikshop operates an optical business providing professional eye care services and premium prescription eyewear. The company leverages advanced eye examination methods and AI-driven biometric lens technology in partnership with Rodenstock to deliver highly precise, personalised vision solutions tailored to individual visual behaviour. This technology-led approach, combined with a strong focus on clinical accuracy, product quality, and customer trust, supports consistent demand, repeat clientele and scalable operations across multiple locations.
With Rodenstock’s B.I.G. VISION™ eye technology, Visionspa Optikshop’s biometric eye measurements enable customised, high-precision lenses that enhance clarity, comfort and faster adaptation—particularly for progressive lens users—allowing Visionspa Optikshop to differentiate as a premium eye care destination, while supporting higher margins, stronger loyalty, repeat visits, and scalable growth across future locations.
The upcoming premium Rodenstock concept store at Menara 118 in Kuala Lumpur will further elevate the brand, offering an immersive, technology-forward experience that drives higher-value transactions and deepens long-term customer relationships.
The optical retail industry remains largely driven by commercial priorities, resulting in inconsistent care quality, weakened trust, and suboptimal vision outcomes.
Sales-Driven Practices
Lens prescriptions are often influenced by margins, sales commissions, and manufacturer incentives, with the patient's suitability frequently treated as a secondary consideration.
Generic Vision Solutions
Standard eye tests and one-size-fits-all lenses fail to reflect individual eye behaviour, leading to eye strain, poor outcomes, and low customer retention.
Limited Access to Premium Eye Care
Despite rising screen use, myopia growth, and an ageing population, access to technology-driven, medical-grade optometry in retail settings remains limited.
Fragmented and Trust-Deficient Retail Landscape
Consumers are wary of counterfeits and discount-driven sales, while service quality often depends on individual staff, making consistency across branches difficult.
These challenges result in poor vision outcomes, customer frustration, and weak long-term loyalty, underscoring the need for a more patient-centric and standardised approach
To overcome the limitations of conventional optical retail, Visionspa Optikshop is introducing a next-generation, technology-driven optometry model that delivers truly personalised, medical-grade eye care.
This redefines optometry from a transactional retail model into a high-trust, high-value healthcare service. Backed by Rodenstock, it delivers superior visual outcomes, sustained customer loyalty and strong recurring revenue potential.
We will incorporate the most sophisticated Ophthalmic Machinery and Technology:-
DNEye® Biometric Scanner
Powered by the high-precision DNEye® Scanner from Rodenstock, we capture over 7,000 biometric measurement points from your eyes with exceptional accuracy. These unique measurements are directly integrated into your lenses, delivering the most personalised Rodenstock lenses ever made—and the sharpest vision possible. This will also mark the first DNEye® Scanner in Malaysia, setting a new benchmark for precision eye care.
Biometric Intelligence Glasses (B.I.G. Vision®)
Represent the future of optometry by integrating advanced AI technology into both lens prescription and manufacturing. Developed by Rodenstock, B.I.G. Vision® combines biometric eye measurements with artificial intelligence to deliver truly personalised visual solutions—what Rodenstock calls B.I.G. Vision® FOR ALL, its flagship biometric lens system.
Our differentiation is built on a rare combination of a premium optometry model that traditional optical retailers cannot replicate.
Feature | Traditional Lenses | Rodenstock AI-Based Lenses |
|---|---|---|
Lens Design | Based on the average eye | Based on an individual biometric eye model |
Vision Simulation | ❌ | Simulated via AI for real-world conditions |
Light Flow Model | Generic | Simulated through your eye via AI |
AI Role | ❌ | Used in measurement design and manufacturing |
Rodenstock’s AI-driven, biometric lens technology delivers measurable improvements in everyday vision performance and long-term visual comfort.
Traditional Optical Shop | Rodenstock Concept Store |
|---|---|
Generic refraction | 7,000+ data points via DNEye® Scanner |
Based on average eye models | True biometric lenses tailored per individual |
One-size-fits-all progressives | AI-designed lens geometry for each eye |
Our Features
We’re not just selling prescriptions — we deliver custom-engineered visual performance that standard optical shops can’t match, driving higher profitability, stronger customer loyalty, and scalable expansion while positioning the 118 Mall flagship as a prototype for future growth across Malaysia and Asia.
We adopt a premium, consultation-led optometry business model designed to maximise revenue per customer while building long-term relationships. The model prioritises clinical precision, personalisation and value creation over volume-driven sales, positioning the business firmly within the high-end optical segment.
Premium, Consultation-Led Positioning
Customer Acquisition Channels
Primary Revenue Streams
Margin and Profitability Drivers
Transaction Value
Overall, this revenue model delivers superior unit economics by combining premium pricing, advanced technology and repeat-driven demand. It supports sustainable profitability, predictable cash flow and scalable growth as the flagship model is replicated across future locations.
Malaysia’s optical and vision care industry is poised for strong growth, driven by rising eye health needs and increasing consumer awareness of premium eyewear solutions.
Rapidly Growing Vision Market in Malaysia
The Malaysian eyewear market is a significant and expanding segment within the broader optical and vision care industry. It generated approximately US$985.7 million in revenue in 2024 (≈ RM4.6 billion) and is expected to reach around US$1.75 billion by 2030, growing at a CAGR of about 9.7% from 2025 to 2030. This growth is driven by rising demand for vision correction products due to increased digital device usage, higher myopia prevalence, and growing consumer interest in personalised eyewear solutions. Within this market, the spectacle lenses segment alone is projected to reach US$217.94 million (≈ RM1.0 billion) in 2025, with a 3.6% CAGR (2025–2029), highlighting steady expansion across core product categories (Source: Grand View Research).
Huge Unmet Needs in Vision Care
Malaysia faces a growing burden of vision health needs, fueled by rising myopia, an ageing population, and increasing digital eye strain. Local studies show that myopia prevalence among children rises from 9.8% at age 7 to about 34.4% by age 15, reflecting a sharp increase in refractive errors among youth (Source: Journal IIUM: International Journal of Allied Health Sciences). The share of adults aged 60+ is expected to reach 15.3% by 2030, increasing demand for premium lenses to address presbyopia, cataracts, and low-light vision issues (Source: National Library of Medicine). Meanwhile, 72–74% of students and working adults experience digital eye strain from prolonged screen exposure, underscoring demand for lenses that reduce blue-light and glare discomfort (Source: Malaysian Journal of Public Health Medicine).
This well-positioned shows a significant growth opportunity for premium, technology-driven optical solutions in Malaysia, particularly those addressing myopia control, digital eye strain, and age-related vision correction. Companies that leverage advanced lens technologies and personalised eye care services are well-positioned to capture this expanding demand.
The company's strategy is built around launching a flagship authority store that positions Visionspa Optikshop as the leading next-generation optometry brand. The world's first AI-powered Rodenstock Concept Store creates differentiation, media visibility and consumer trust.
Omnichannel Marketing & Branding
Goal: Build national awareness and brand authority as the next-gen eye care provider.
Actions:
✅ Launch campaign: “See You, Only Sharper - Powered by AI”.
✅ Local influencer partnerships: parenting, wellness and tech.
✅ Digital video ads showing biometric lens scanning.
✅ SEO & content around “myopia control”, ”biometric lenses” and “AI eye scan Malaysia”.
Why it works: Educates the market while positioning you as an innovator and health authority.
Data-Driven Upselling & Personalisation
Goal: Boost sales by delivering highly tailored solutions—not generic packages.
Actions:
✅ Bundle premium options (e.g., B.I.G. Vision™, transitions, blue light).
✅ Recommend multi-pair (reading, digital, driving) based on scan results.
✅ Capture customer data for recall marketing: checkups, lens upgrades.
Why it works: Customers don’t feel upsold—they feel understood.
Education-Led Community Engagement
Goal: Become the trusted authority on vision health in your market.
Actions:
✅ Collaborate with schools & paediatricians.
✅ Host “AI for Eye Health” events with demo booths.
✅ Create an in-store digital education zone (screens showing how lenses are made.
Why it works: Builds community and long-term customer relationships.
Network & Growth Positioning
Goal: Lay the foundation to expand across Malaysia or SEA.
Actions:
✅ Position this store as a flagship prototype.
✅ Build a KPI dashboard (football, conversion, retention).
✅ Partner with hospitals, vision insurance providers and wellness brands.
✅ Prepare franchise or licensing model for future cities (KL, Penang, Singapore).
Why it works: We’re not just opening a store—we’re launching a vision tech brand.
Visionspa Optikshop Founder & CEO has over 13 years of operating history with 3 established branches serving more than 30,000 prescriptions locally and internationally, building strong clinical credibility and a loyal customer base over more than a decade, which is the group’s sister company, providing proven operational experience and market validation.
In 2022, the sister company signed a Memorandum of Understanding (MOU) with Rodenstock to develop the world’s first Rodenstock Competence (Concept) Store. Subsequently, the formal contract agreement to implement and operate this concept will be signed by Visionspa Optikshop. This structured transition positions Visionspa Optikshop as a global innovation partner, with Malaysia as the launch market and a clear roadmap for expansion across Asia.
The Fund utilisation timeline is within 6 months and allocation breakdown as follows:
CEO & Founder
Kenneth Tang, 41, a Malaysian. He is the Founder and CEO of Visionspa Optikshop, who challenges traditional industries to rethink growth, positioning, and scalability. He brings his expertise in corporate expansion, risk management, and long-term capital structuring to shape the future of business architecture, leading the vision for AI-powered optical retail that integrates healthcare precision with a luxury consumer experience.
Experience:
2025 - Present
2013 - Present
2009 – 2013
2006 – 2009
2004 – 2006
Education:
Diploma in Business | SEGi College
Manager & Operation
Caven Chin, 30, a Malaysian. He is the Manager & Operations of Visionspa Optikshop, manages sales, provides expert frame and lens consultations, assists with eye exams and adjustments and oversees daily operations and inventory.
Experience:
2025 - Present
2016 – 2025
2009 – 2015
2006 – 2010
Education:
Secondary School Certificate | Sekolah Menengah Kebangsaan PBP1
Brand Ambassador & Marketing Manager
Joyce Low, 37, a Malaysian. A strategic Marketing and Brand Collaboration professional with over a decade of experience driving brand growth across Southeast Asia. As the Brand Ambassador and Marketing Manager for Visionspa Optikshop, Joyce oversees high-level market positioning, public relations, and cross-functional team execution. With a proven track record in digital marketing and corporate campaign management, she specialises in bridging the gap between multinational brands and consumer engagement through impactful digital content and collaborative partnerships.
Experience:
2011 – Present
Education:
Diploma in Graphic Design | Dasein Academy of Art and Design
Account Manager
Carmen Chin, 27, a Malaysian. He is an Account Manager of Visionspa Optikshop. She cultivated high-value client relationships, overseeing account health and ensuring the seamless delivery of solutions to meet client objectives.
Experience:
2025 - Present
2022 - 2023
2019 - 2021
Education:
Secondary School Certificate | Sekolah Menengah Kebangsaan Pusat Bandar Puchong (1)
Sales Manager
Alex Tng, 27, a Malaysian. He is the Sales Manager of Visionspa Optikshop, directing multi-location optical operations by overseeing customer service, inventory, and sales strategies while leading and supervising a high-performing team.
Experience:
2025 - Present
2024- Present
2020 - 2024
2018 – 2020
Redeemable Preference Share
The Issuer intends to raise up to RM 500,000 in this fundraising exercise.
RM 100,000
RM 500,000
RM 1 per share
100,000 shares
500,000 shares
RM 10,000
Retail, Angel, Sophisticated, and/or Institutional Investors, subject to the applicable investment limits prescribed under the Securities Commission’s Guidelines on Recognised Markets.
Maturity
The maturity period is within 3 years (36 months).
Revenue Sharing
Phase 1: 30% of the monthly Revenue sharing before Principal recovery.
Phase 2: 20% of the monthly Revenue sharing upon principal recovery.
Investors are also entitled to receive benefits based on investment tiers as per the table below:
Tier | Silver | Gold | Platinum | Diamond |
|---|---|---|---|---|
Investment Amount | RM10,000 & RM30,000 | RM50,000 | RM100,000 & RM150,000 | RM200,000 |
Benefits | 10x Free scanning times Rodenstock Voucher RM1,000 | 15x Free scanning Rodenstock Voucher RM2,000 Gift Voucher RM500 | 20x Free scanning Rodenstock Voucher RM3,000 Gift Voucher RM1,000 | Unlimited Free Scanning Rodenstock Voucher RM10,000 Gift Voucher RM3,000 |
14 working days after the end of the Fundraising Period.
An Investment Agreement (with an Annexed Partnership Agreement) for the subscription of the Shares and subject to review and / or amendment if required or deemed necessary by the Issuer and the ECF Platform.
360 days
The information, calculations and remarks expressed on this term sheet or on any other part of the platform are based on information provided, disclosed and presented by the Issuer, VISIONSPA OPTIKSHOP SDN BHD to Ata Plus Sdn Bhd, either in part or in whole. Ata Plus disclaims responsibility for the accuracy, completeness and/or validity of these information, and hence will not be held liable for any inaccurate, inappropriate or incomplete information presented on this term sheet or on any other part of the platform subject to the following:
The financial information listed on the deal page is provided by the Issuer; which includes the financial forecasts and projections, the capitalisation table, the term sheet, and management accounts.
The financial forecasts and projections have been prepared by the Issuer based on assumptions that have not been reviewed and certified by an independent certified accountant for its reasonableness.
THE ISSUER agrees that; all information concerning the product, business and the assets of THE ISSUER that have been furnished to Ata Plus Sdn Bhd for the purpose of the equity crowdfunding campaign is true, complete, and accurate in all material respects and is not misleading or deceptive whether by inclusion or omission.
Should the Investor require more information, they can do so by contacting kenneth1121@hotmail.com.
(i) No shares will be alotted or issued based on this document after six months from the closing of the offer period
(ii) This issue, offer or invitation for the offering is a proposal not requiring authorisation of the Securities Commission under section 212(8) of the CMSA 2007
(iii) This document has not been reviewed by the Securities Commission Malaysia. The Securities Commission does not recommend nor assumes responsibility for any information including any statement, opinion or report disclosed in relation to this fund raising exercise and makes no representation as to its accuracy or completeness. The Securities Commission expressly disclaims any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the information disclosed.
Visionspa Optikshop - Verified Management Account/Special Audited Report as at 12 Feb 2026
Visionspa Optikshop - Verified Management Account/Special Audited Report as at 12 Feb 2026
Visionspa Optikshop - eSSM 04.03.2026
Visionspa Optikshop - eSSM
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Min Target
RM 100,000
Max Target
RM 500,000
Business Information
Registered Name
VISIONSPA OPTIKSHOP SDN. BHD.
Registration No.
202501060267(1661673-W)
Business Address
UG9, VERTICAL BUSINESS PODIUM, THE VERTICAL, NO.8, JALAN KERINCHI, BANGSAR SOUTH, 58200 KUALA LUMPUR, WILAYAH PERSEKUTUAN KUALA LUMPUR
Find Us Online
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Min Target
RM 100,000
Max Target
RM 500,000
Min Investment
RM 10,000